DUBAI, UAE: 11 NOVEMBER 2020: Leading Dubai-based consultancy Powerbase is set to introduce a groundbreaking Digital Employee Wellness platform GoVida to the Middle East at this month’s HRSE (HR Summit & Expo) 2020 Event.

The product was developed in the UK in 2019 and has achieved market-leading levels of adoption, with over 70% of users active on the platform on a daily basis.

GoVida Founder and CEO, Chris Tomkinson, commented:

After the early success of our platform in the UK, the Middle East market, with its increasing focus on promoting happiness and wellbeing in the workplace, was a natural choice for the next region to offer our progressive corporate wellness solution. We are delighted to partner with Powerbase to offer this to organisations who recognize wellness as crucial for engagement, loyalty and performance.”

The GoVida platform is the first of its type in this region and includes a smart phone app and client admin portal with analytics dashboard, enabling businesses need to digitize and measure the impact of their wellbeing strategy in addition to promoting and supporting the physical and mental wellbeing needs of their people.

The product features are wide-ranging and whether it be through activity challenges, the mindfulness suite, goal-setting gamification, incentive rewards or charity campaigns, GoVida empowers, motivates and rewards teams to stay connected, balanced and well.

Over recent weeks, GoVida has been extensively trialed with teams in the UAE.

Feedback from our trial clients has been that GoVida addresses 3 key areas for the post-COVID environment: digitization, wellness and keeping remote teams connected and motivated” reported Catherine Bentley, Operations Director, “We are confident that it brings these elements together into a structured and user- friendly digital package – essentially  investing in people through technology”.

The GoVida app and employer portal will be showcased at the HRSE Event. Visitors are invited to attend the product demo on Tuesday 17th November at 10.30 am and will also be able to visit the GoVida virtual booth for more detailed discussion with the Middle East team.

About Powerbase Consulting

Powerbase Consulting DWC LLC is a Management Consulting company established in Dubai South since 2012. Its main focus areas are Leadership and People Development – including Emotional Intelligence, Communications and Wellness. Service areas include consultancy and program design and delivery.

Client profile: Local & International Organisations

Geographical Coverage: Servicing clients throughout the Middle East, Asia & Africa

For more information, contact:

Catherine Bentley – Regional Operations Director, Powerbase & GoVida Middle East

Catherine.bentley@powerbaseconsulting.com

Tel:  +971 50 283 1945