The programme includes a range of learning paths that provide participants with a deeper understanding of key digital skills relevant to their business.
More than 30,000 women entrepreneurs in 10 countries will learn to digitise their businesses, through a programme developed by the International Labour Organization (ILO) and Microsoft Corporation, the ILO said in a statement.
The Women in Digital Business (WIDB) initiative looks to bridge the gender digital gap and support women-led micro- and small businesses through tailored support services. These services take into account their different cultural, educational, and financial challenges.
Describing the partnership Mia Seppo, Assistant Director-General for Jobs and Social Protection at ILO said that it is “a testament to the ILO and Microsoft’s commitment to women’s economic empowerment in the digital world.”
“As we celebrate International Digital Women’s Day, let us join forces and work together to ensure that this initiative is a resounding success, empowering thousands of women entrepreneurs around the world. Let us strive to leave no one behind and build a more inclusive, equitable and prosperous digital economy for all,” added Mia.
The programme includes a range of learning paths that provide participants with a deeper understanding of key digital skills relevant to their business. The ILO said that its International Training Centre in Turin (ITC-ILO) has helped design the programme.
It covers topics such as website development, social media management, search engine optimisation, and data analysis – essential skills for businesses looking to expand their online presence and customer base.
“It is essential that we work diligently and together to create inclusive opportunities for women to engage in the digital economy and create sustainable business models,” said Naria Santa Lucia, General Manager for Digital Inclusion, Microsoft Corporation.
The ILO said that the programme also includes opportunities for networking, peer-to-peer learning, and mentoring from experienced digital entrepreneurs.
WIDB will use a Training of Trainers approach, building on existing ILO and Microsoft Philanthropies field networks. The initiative is launched on April 17 which is the International Digital Women’s Day.