In an era characterised by political uncertainty, unpredictable oil prices, and changing workforce demographics, organisations in the GCC need to ensure that they have strategies in place to engage and retain employees. Against the backdrop of considerable economic and political uncertainty, most companies are focusing on consolidating their positions in their existing markets. Some are looking at geographic expansion into new markets; others are looking to open up new lines of business. For all of them, the challenge remains: to attract and retain top talent.

For the 3rd year, this research study, conducted with 161 GCC organisations across the full spectrum of industry sectors, highlights the continuing need to manage and control C&B budgets to avoid spiralling costs, whilst simultaneously motivating the workforce.

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